Last Updated: 27 January 2025
1. Introduction
The Rug Group Limited (“we”, “us”, or “our”) respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, and protect your information when you visit our website, purchase products, or interact with us.
2. Information We Collect
We may collect the following types of personal data:
- Identity Data: Name, title, and contact details (email, phone number, address).
- Transaction Data: Details of purchases, payment method (we do not store card details), and order history.
- Technical Data: IP address, browser type, device details, and website usage data via cookies.
- Marketing Preferences: Your preferences in receiving marketing communications.
3. How We Collect Your Data
We collect personal data in the following ways:
- Directly from you (e.g., when you make a purchase, fill out an inquiry form, or contact us).
- Automatically through cookies and analytics tools when you browse our website.
4. How We Use Your Data
We use your personal data for the following purposes:
- To process and deliver your orders.
- To manage your account and customer service requests.
- To send marketing emails (if you have consented).
- To improve our website through analytics and customer feedback.
- To comply with legal obligations.
5. Sharing Your Data
We do not sell your data. However, we may share it with:
- Service Providers: Payment processors, delivery companies, and IT service providers.
- Legal Authorities: If required by law or in legal proceedings.
6. Data Security
We implement security measures to protect your data from unauthorised access, loss, or misuse.
7. Your Rights
Under UK GDPR, you have rights including:
- Accessing, correcting, or deleting your data.
- Objecting to data processing or withdrawing consent.
- Requesting data portability.
To exercise these rights, please contact us at georgie@londonpersian.com
8. Data Retention
We retain your data for as long as necessary for legal and business purposes. Transaction records may be retained for tax and accounting purposes.
9. Cookies & Tracking
Our website uses cookies to enhance user experience and analyse website traffic. Please refer to our Cookie Policy for details.
10. Changes to This Privacy Policy
We may update this Privacy Policy. Any changes will be posted on this page with an updated date.
11. Contact Information
The Rug Group Limited
22 Stafford Street, Edinburgh, EH3 7BD
georgie@londonpersian.com or gin@orrc.co.uk
020 7556 1020